Culture and values

«Enthusiasm and joy are the foundation of our culture & values»

Our employees are the heart of our company

• ✓ We are persistent, service-oriented, honest, fair, bold, generous, warm-hearted, creative, motivating, courageous, curious, optimistic, original, responsible, forgiving, and proactive
• ✓ As a family-run company, we have the privilege of freedom and self-determination
• ✓ We foster and support an environment that enables originality
• ✓ We ensure our employees work in their true calling
• ✓ We remind ourselves not to take ourselves too seriously

Working with us should be simple and enjoyable

• ✓ With business partners, we always strive for win-win results
• ✓ We grow together, act sustainably, and take responsibility
• ✓ We ensure our services and products are impeccable

We aim to enable healthy walking for people all around the world

• ✓ Each customer should become our ambassador
• ✓ We make no compromises when it comes to our customer promise; design follows function
• ✓ Our customers experience an exceptionally good service at all brand touchpoints

We invest in a better future

• ✓ In the regions where we are active, we create a positive impact
• ✓ Our mindset: “We will be in business 50 years from now”
• ✓ Humility and frugality instead of greed – resisting temptations

«Our work should touch people’s lives»